South Asia, particularly India, is set to become the next big home and destination for fairly-traded products
Media Release
Jun. 19, 2006

South Asia, particularly India, is set to become the next big home and destination for fairly-traded products and the ''Fairtrade'' brand.

Speaking at a two-day ''Globalisation and Sustainable Development Forum'' here last evening on the "enormous untapped potential" of countries like India and Pakistan, Harriet Lamb, Executive Director of the Fairtrade Foundation said the organisation planned to invest upto 50 million pounds (US$92.6 million) in developing economies, some of the biggest being in South Asia. At the symposium organiSed by the Commonwealth Business Forum and the Royal Commonwealth Society and attended by an audience comprising leaders of business, government and civil-sector organiSations, Lamb said he was certain both producers and consumers in India would buy into the Fairtrade concept with greater enthusiasm in the years to come.

South Asia, particularly India, is set to become the next big home and destination for fairly-traded products
Media Release
South Asia, particularly India, is set to become the next big home and destination for fairly-traded products and the 'Fairtrade' brand.
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