Two options for Microsoft : Obstruct or buy out unstoppable Google - it's a new tech world driven by cyber intelligence and not firmware to support hardware
Kiran Chaube
Mar. 9, 2005

Google in last 6 months

Microsoft in last 6 months

Google marches ahead with the rope where Microsoft left it in March of 2000. The Search Engine Company made formal release announcement on desktop search mechanism.

The desktop search is now widely available as it takes on rivals Microsoft Corp. and Yahoo Inc. in the race to help users find e-mail and files stored on computer hard drives. Google in October was the first major search company to roll out a test version of its desktop search offering. Google Desktop Search locates e-mail, AOL chat sessions and previously viewed Web pages. It also searches various file types, from PDFs and Microsoft Word files to audio, video and photo files.

The million dollar question now is what will Microsoft do? Microsoft has survived the last five years extracting revenue from monopoly items like Windows, Office systems and so on. Little innovation has worked for Micrsoft. On the other hand two individuals rocked the world from the basement of a US University – yes we are talking of Google. Google now is unstoppable in its conquest of softer and lucrative side of media and computer business.

Microsoft may wither try and buy out Google or obstruct by changing file formats and other plausible means in future versions of Windows and Office Systems.

According to media releases, Office workers and other computer users previously had few effective tools for finding documents and e-mail buried on their personal computers. Search companies and others have jumped in to fill that void with the hope of replicating the success Web search has enjoyed.

Other companies, including Apple Computer Inc., Ask Jeeves Inc. and Time Warner Inc.'s AOL are eyeing desktop search amid the fierce battle playing out in the advertising-supported Web search arena. Microsoft, which recently rolled its own Web search product to attack Google's dominant position, has offered its own desktop search tool on a trial basis for the last three months. Microsoft's desktop search tool, once installed, can be accessed via a Web browser toolbar, the MSN Search Web page and task bar in the Windows operating system. Yahoo in January released the test version of its desktop search product. Yahoo Desktop Search is based on licensed code from X1 Technologies Inc. and enables users to search 200 types of files including e-mail and attachments, text, pictures, music, and personal contacts. In response to security and privacy concerns, Google Desktop defaults to not indexing password-protected files such as spreadsheets, although users can turn the feature on. Any file that is indexed is searchable, which led to concerns that secure documents could be viewed by anyone with access to the computer where the documents are stored. Google also gives users the choice to index secure Web pages, such as those that appear during online banking transactions.


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